Ever since the show was cancelled, I keep getting asked about our numbers. And thanks to the good folks over at The Futon Critic, I can provide them. Now one thing about numbers—there are lots of ways to slice them including important things like the demographics, the number of people who watch live vs. time shifted, and stickiness (how often a DVR viewer skips commercials). But partly because it’s self-serving, and partly because it’s easiest, I’m using what are called “Live + 7” numbers which reflect the total audience who watched live or engaged in DVR playback within 7 days of the original broadcast.
So with that in mind, for all my friends and interlocutors, here are the stats…
In our second season (2009) Raising the Bar averaged just under four million viewers a week (3,961,000).
That’s more than any show on A&E, ABC Family or AMC—and yes, that includes Mad Men which averaged about two and a half million a week (2,496,000) and Breaking Bad (1,628,000).
And the other shows I’m regularly asked about?
South Park (which I love) had 3,481,000 viewers (but kicked our asses in 18-49)
Damages had about a third as many viewers at 1,398,000
On HBO we were slaughtered by True Blood (5,003,000) but beat out every other series including Hung (3,617,000), Entourage (3,460,000), Big Love (2,320,000), Curb Your Enthusiasm (1,518,000) and Bored To Death which managed about a quarter as many viewers (948,000).
On Showtime Dexter had about three fifths of our audience (2,166,000) Weeds less than half (1,524,000), Nurse Jackie about a third (1,314,000), Californication less than a quarter (981,000), and The Tudors (779,000) and The L Word (642,000) less than that.
And yes we beat everything on TBS and SyFy as well.
So who ate our lunch? USA. Basically everything they put on kicked our asses. Burn Notice, (7,677,000), Royal Pains, (7,474,000) Monk, (6,259,000) White Collar (6,080,000) and even Criminal Intent, (4,447,000) gave us a whupin. And of course TNT’s own The Closer (which was our lead-in) continued to post huge numbers.
Hope that answers the questions. And as we say in the biz "that's a wrap."